Colin Kaepernick Nike Ad Wins Emmy For Best Commercial
Ok, #Emmys, we forgive you for Beyonce’s Creative Arts Emmy snub. Sort of, kind of, maybe. Not.
The controversial Nike commercial featuring #ColinKaepernick has won an Emmy for Best Commercial on Sunday.
The ad, which unsurprisingly had numba #45 pressed, paid homage to those who dare to dream the craziest and best life for themselves possible while promoting the brand’s slogan to “just do it.”
The award-winning commercial was narrated by Kaepernick, who in 2016 sacrificed everything he had, at the time, to take a knee during the national anthem to bring attention to police brutality and racial injustice.
Donald Trump slammed #Nike the same day the ad aired a year ago with sentiments that the footwear firm was “getting killed with anger and boycotts.”
The ad went on to break records, giving Nike a $6 billion dollar increase in overall value in 2018.
This year marks nearly two decades since Nike won an Emmy for Outstanding Commercial.
I think it’s safe to say that when you don’t stand for something, you fall for anything. Congrats Kaep and Nike! Keep doing your thing.
And to my A-Listers, “Don’t ask if your dreams are crazy. Ask if they’re crazy enough.” ~ Colin Kaepernick.